SetFrame

Your business is losing money in places you never look.

SetFrame builds websites and systems that catch what quietly slips away and turn it into movement.

Websites and business systems, built to order.

7 daysto a working version
30 daysto full rollout

A conversation, not a pitch — no obligation.

See recent builds

The foundation.

A hand placing a chess knight under a warm lamp, a glowing copper trail marking the square it moved from.

Movement, not technology.

What matters is never what gets installed. It is what changes once it does, and every build is measured by that move alone.

A three-hour job that comes back as thirty minutes is a result. A new dashboard is not.

A tailor measuring a client beside a bespoke suit on a stand, a rack of identical off-the-peg suits behind them, a copper thread of light running from the workbench to the suit.

Built for your business, not from a template.

It starts with a conversation, not a pitch, and every project is shaped around one specific business.

Feedback runs until the goal is reached. No copied patterns, no convincing, just agreement and execution.

A glowing dashboard screen behind a sealed, unsigned envelope and a fountain pen resting on red velvet.

See it working before you commit.

A working preview exists before anything is signed, so you judge the result with your own eyes instead of a promise.

The tools stay invisible. The result is the pitch.

Wherever it leaks, it gets built.

Built and running.

One brief. Two different directions.

The same brief, taken two deliberately different ways: one goal, two designs that share nothing but intent. Proof that a project is shaped around the client, not stamped from a house template.

auracapital.com
Homepage of the Aura Capital financial planning website, headline Wealth with intentionPrototype 01

Aura Capital

Calm, editorial planning site positioned to book consultations.

view live →
projectaura.net
Homepage of a dark themed financial advisor website with a live portfolio overview cardPrototype 02

Project Aura

A dark, modern advisory experience with live portfolio storytelling.

view live →
See the system prototypes too

How working together goes.

Where does it start?

A conversation, not a pitch. We find where your business leaks time, leads or follow-up, then write the goal as one sentence you can hold me to: quote turnaround goes from two days to two hours, inside 30.

Two armchairs facing each other with a copper speech bubble above them, representing the first conversation.

What do I see before committing?

A working preview. You see the direction with your own eyes before anything is signed, so there is nothing to take on faith.

An isometric screen showing a website half built in copper and half as a teal wireframe, representing a working preview.

When do results show up?

A working version is live in 7 days and the full build in 30. Then the system keeps working: replying, reminding and booking while you run the business.

An open crate with a glowing monitor inside and a teal ring around it, representing a system that keeps running after launch.

What SetFrame is.

SetFrame is a studio that builds websites and the systems behind them for businesses that run on inquiries, appointments and follow-up.

The focus is simple: turn the trust a business already earns into booked calls, and stop the leads, replies and paperwork that quietly slip through the cracks.

Read more about SetFrame
A dark isometric puzzle of business areas with one empty slot and a glowing copper piece labelled the specific gap in your business hovering above it.

The approach

Every business leaks in a different place: time, leads, or follow-up. We diagnose your specific gap and build to it, not to a template.

Learn how the systems work

Questions, answered directly.

Turn the quiet leak into movement.

Find out what your business is losing, and what stopping it is worth.